IKEA’s new wi-fi charger is as cute as it’s sensible

IKEA’s revamp of its smart home products would not finish with Matter help. The furnishings and residential items firm additionally has a line of recent Qi wi-fi chargers, the very best of which, the VÄSTMÄRKE wireless charger, combines the performance of a PopSockets-style telephone grip with cable storage.

The $10 VÄSTMÄRKE wi-fi charger is harking back to a bagel or donut, if you happen to may take the highest half of these ring-shaped meals and switch them inside out to create a comfortable grip on your fingers. That very same purple silicone design additionally makes for an ideal place to retailer the charger’s built-in USB-C cable, in response to IKEA’s product web page, and in any other case acts as a playful substitute for what is usually a fairly boring smartphone accent.

VÄSTMÄRKE gives Qi2 charging speeds and may magnetically connect to iPhones with MagSafe or Pixel telephones with Google’s Pixelsnap magnets. In the event you’re concerned with one thing a bit extra discrete, the $25 VÄSTMÄRKE wireless charger with lighting is a bowl-shaped charger with a column within the heart for attaching a smartphone, and room round it for keys or your pockets.

IKEA has had a number of totally different concepts through the years for a way sensible residence tech ought to combine with its minimalist and user-friendly furnishings. The corporate’s partnership with Sonos ended in May 2025, which produced lights and movie frames with sensible audio system built-in. Since then, the corporate has introduced a new Bluetooth speaker and began rolling out a brand new assortment of Matter-connected remotes, lights and sensors.